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LinkedIn announces new Sales Navigator features

LinkedIn has launched new updates to its Sales Navigator solution, with the intent to provide insight and simplify activities that allow businesses to build and maintain new and existing relationships with accounts and prospects virtually.

In what continues to be a unique and challenging moment in history, buyers and sellers, alike, are adjusting to a new normal.

In their blog, LinkedIn announced new features to help businesses tackle these new challenges and put their buyers first through intelligent action, simplified day-to-day activities, and consistent insight into keeping relationships warm.

These new features include:

  • Buyer Interest Alerts that provide insights into buyer intent based on their interactions with a business’ website, alerting marketers to potential engagement opportunities;
  • Relevancy for Alerts, which positions marketers and sales reps to organize Buyer Interest Alerts for a more customized and timely buying experience;
  • Insights via list enhancements that allow sellers to organize and access their data into lists that enable marketing and sales teams to better maintain relationships with leads, contacts and accounts through precise interaction; and
  • CRM Sync Enhancements, which marketing and sales can use to simplify their daily processes, including auto-saving lead, account and contact data to increase their teams’ effectiveness when fostering customer relationships.

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WordPress launches new P2 collaboration tool

WordPress.com is launching a new product called P2. And this time, it’s all about improving internal communications for private groups and remote working.

WordPress’ parent company Automattic is making its own internal collaboration tool available as a standalone project in an effort to make remote work easier for distributed teams and organizations.

With more people working from home than ever before, Automattic has seen a great deal of interest in its own distributed work best practices which is why the company decided to build a refined version of its own team collaboration tool.

P2 allows you to @-mention your co-workers to send them a notification and follow posts to receive updates. You can also create checklists, embed PDF documents, stick important posts at the top of the homepage and stay on top of what happened while you were gone. There are dedicated menus to view new posts, new comments and mentions you’ve received.

While you can access the classic WordPress back-end, you can write new posts, edit existing posts and write comments without ever leaving P2. The company uses the new block editor that lets you add headings, lists, video embeds and media in a visual way.

Small and large teams will be able to use it to organize plans, projects and big picture ideas while communicating across their entire companies.

For content that always remains relevant, you can create documents, which are pages without a specific publishing date and without comments. Many companies rely on Google Docs and shared folders in Google Drive for this kind of document. P2 could potentially replace those shared folders and become the main information repository.

Whether you’re onboarding new hires, working from a world away, or staying in touch with far-flung friends, P2 gives you endless ways to connect and collaborate. P2 is easy to start and free to use and a paid version of P2 is in development.

Photo Credit: Web Factory